Sponsorship Tiers

Liquor-Focused (Product)

Product Contribution

Provide [X] cases of liquor for:
-General tasting stations
-VIP cocktail bars
-Cigar & spirit pairing experiences
-Supply branded barware, glassware, or serving materials (optional)

On-Site Brand Activation

-Design and staff a branded tasting lounge or cocktail bar
-Feature a signature cocktail made with product(s)
-Provide a professional bartender or mixologist team for activation

Branding and Collateral

-Deliver digital (logos, brand colors, etc.) for:
-On-site signage (step & repeat, banners, etc.)
-Printed materials (menus, pairing cards)
-Digital content (website, email blasts, social media posts)

Promotional Support

-Promote the event on brand’s social media platforms (minimum 2 posts)
-Email mention or inclusion in brand newsletter (1x)
-Optional: support with co-branded giveaway or ticket raffle

Guest Engagement

Contribute to VIP or Influencer gift bags:
-Mini bottles, branded bar tools, exclusive samples, or promo codes
-Option to host a post-event private tasting or branded experience

Data and Follow Up

-Provide feedback on guest engagement and brand impressions post- event -Share photos or content captured at activation for joint use

Monetary Focused

TierFES TITLE SPONSOREVENT PRESENTING SPONSORGOLD SPONSORSILVER SPONSOR BRONZE SPONSOR
Investment$5000$2,500
$2,000
$1,000
$500
Naming Rights Yes Yes
NoNoNo
VIP Branded LoungePremier Yes, for event NoNoNo
Social Media PromotionUnlimitedUnlimited201510
Complimentary Festival Pass108642
Media Press ReleasseExclusive Features on all media platformsExclusive Features on media One Feature on social mediaOne Feature on social media
One Feature on
social media
Tier Fest Title Sponsor EVENT PRESENTING SPONSOR GOLD SPONSOR SILVER SPONSOR BRONZE SPONSOR
Investment
$5000
$2500
$2000
$1000
$500
Naming Rights
Yes
Yes
No
No
No
VIP Branded Lounge
Premier
Yes, for event
No
No
No
Social Media Promotion
Unlimited
Unlimited
20
15
10
Complimentary Festival Pass
10
8
6
4
2
Media Press Release
Exclusive features on all social media platforms
Exclusive Features on media
One Feature on social media
One Feature on social media
One Feature on social media

Brand/ Product Focused

Booth Fee

Non Food:
-$150 per event
-$500 weekend
-10’x10’ space
*********************
Food:
$250 per event
$750 weekend
-10’x10’ space or
area to park food
truck
Optional fee
add-ons: Electricity,
extra space

What’s Included

-One 6’ table + 2 chairs -(2) Event vendor passes -Load-in/load-out instructions -Inclusion in vendor directory or map

Expectations

-Sell cigars,
accessories, or
compatible products
-No outside alcohol
unless pre-approved
-Maintain
professional setup
and breakdown
times
ALL food vendors
must have
insurance

Exposure Opportunities (Optional Add-ons)

Add-on: -(3) Feature social media post ($75) Add-on: Inclusion in event guide or email blast ($100)